{"id":292263,"date":"2024-02-02T13:31:29","date_gmt":"2024-02-02T05:31:29","guid":{"rendered":"https:\/\/www.carddsgn.com\/?p=292263"},"modified":"2024-02-02T13:31:29","modified_gmt":"2024-02-02T05:31:29","slug":"pott-pann-restaurant-business-card-timeless-whimsical","status":"publish","type":"post","link":"https:\/\/www.carddsgn.com\/pott-pann-restaurant-business-card-timeless-whimsical\/","title":{"rendered":"Pott & Pann Restaurant Business Card: Timeless & Whimsical"},"content":{"rendered":"

Kira Bausch<\/a> designed these business cards for Pott & Pann, a restaurant, caf\u00e9 and bar that offers rustic food and fancy cocktails.<\/p>\n

Pott & Pann is a place where people of all ages come together to enjoy food and drinks all day long.<\/p>\n

Let\u2019s find out how Kira\u2019s design of these business cards successfully embodies the essence of the restaurant\u2019s vibrancy and welcoming vibe.<\/p>\n

 <\/p>\n

Logo & Pattern Designs<\/h2>\n

Kira was approached by the client to develop a visual identity that suits the restaurant, which is fun, down-to-earth, and appeals to customers of all ages.<\/p>\n

The logo design is a bold and thoughtful one that seamlessly integrates with the overall graphic system.<\/p>\n

According to Kira, it was inspired by the restaurant’s name. Hence, you can see a pot illustration in the middle of the logotype, with the ampersand cleverly incorporated.<\/p>\n

To complement the design, Kira put together some beautiful hand-drawn illustrations of ingredients and utensils used in the restaurant to create a playful pattern around the logo, which is absolutely whimsical!<\/p>\n

This not only helps to present the brand\u2019s authenticity but also emphasises the joyous dining experience Pott & Pann offers.<\/p>\n

\"Pott<\/p>\n

 <\/p>\n

Typography & Colour Palette<\/h2>\n

The logotype is made up of a sans serif font that is bold, playful and thoughtful. It was custom-designed especially for this restaurant brand.<\/p>\n

Kira had also chosen a rustic, minimal-colour solution for this identity. The earthy tone (brown) reflects a timeless brand that gives both a unique warmth and nostalgic feel, which helps to express comfort and attract families and customers from different age groups.<\/p>\n

Apart from that, it\u2019s obvious that the custom illustrations are a huge part of this restaurant\u2019s branding style!<\/p>\n

As Kira puts it, \u201cIt is the cherry on top of every brand we design. These custom elements help the client\u2019s brand create an absolutely memorable, unique and outstanding look.\u201d And she was right!<\/p>\n

\"Pott<\/p>\n

 <\/p>\n

The Printing of Business Cards<\/h2>\n

These business cards were printed on Gmund Heidi paper.<\/p>\n

Kira explained, \u201cThe card has a nice rough texture that complements the brand’s rustic charm.\u201d<\/p>\n

\u201cThe business cards and menu covers were printed using the letterpress technique<\/a> to make the design even more vivid while touching it.\u201d<\/p>\n

All in all, this is a timeless and authentic business card design that masterfully captures the essence of Pott & Pann and ensures its attractions to diners who long for a positive dining experience.<\/p>\n

 <\/p>\n

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